Hi! I’m Jesse Wu, creative director, designer, and storyteller.

I’m a creative director focused on storytelling, visual systems, and culturally-driven design. I translate ideas into simple, engaging narratives across brand, digital, and social platforms, reaching global audiences at scale through culturally relevant storytelling. With over a decade of experience, I build cohesive creative systems and collaborate across disciplines to bring ideas to life.

  • GDUSA Awards
    Best Team Branding - 3rd Place, 2026
    Best Social Graphics - 3rd Place, 2026

    Davey Awards
    Corporate Identity/Logos - Gold, 2025

    Hashtag Sports Awards
    Best Art Direction - Shortlist, 2026
    Best Graphic Art/Design - Shortlist, 2025
    Best Art Direction - Shortlist, 2024
    Best Graphic Art/Design - Shortlist, 2024

    Sports Business Journal
    Award Winner, 2022

    Hashtag Sports
    Creators of Color Honoree, 2021

  • Adobe Creative Suite
    Brand Development
    Brand Management
    Content Creation & Strategy
    Creative Direction
    Digital Marketing
    Photography
    Project Management
    Social Media Strategy
    Team Leadership
    Video Production & Editing
    UX/UI Design